Mobile ASO/Paid

Why Sintra?

50,000+ small business owners use Sintra every day. Not because it's another SaaS tool — but because our AI helpers actually feel like teammates. They reply to customers, post on social media, analyze data, and much more. For someone running a business alone, this is the first time they've had help that actually helps.

We've built something people care about. Now we need to make it great.

About the Role

We're looking for a Mobile ASO & Paid UA Specialist to own our app's visibility and growth across the App Store and Google Play. You'll combine organic discovery — metadata, creatives, ratings, conversion rate optimization — with paid user acquisition campaigns to drive installs, reduce cost per install, and improve overall app performance.

This is a data-heavy, execution-focused role for someone who understands the full funnel from store listing to in-app conversion.

What You'll Own

App Store Optimization (ASO)

• Own metadata strategy — titles, subtitles, descriptions, keywords — for both iOS and Android

• Manage and iterate on store creatives: screenshots, preview videos, icons, and feature graphics

• Monitor and improve conversion rates at every stage of the store listing

• Track keyword rankings and competitor movements

• Manage ratings and reviews strategy

Paid User Acquisition

• Plan, launch, and optimize paid campaigns across Apple Search Ads, Google UAC, Meta, TikTok, and other relevant channels

• Manage budgets and hit CPI/CPA targets

• Develop and test ad creatives in collaboration with the design and video teams

• Analyze campaign performance and translate data into actionable optimizations

• A/B test creatives, audiences, bids, and landing experiences continuously

What We're Looking For

• Hands-on experience with ASO tools (AppFollow, Sensor Tower, AppTweak, MobileAction, or similar)

• Proven track record running paid UA campaigns for mobile apps

• Strong analytical skills — comfortable in dashboards, attribution tools (Adjust, AppsFlyer, Branch), and spreadsheets

• Understanding of iOS and Android store algorithms and how they differ

• Creative judgment — you know what makes a good store screenshot or ad hook

• Detail-oriented and self-directed — you manage your own priorities and deadlines

Monthly Salary:

Salary: €3,500–€6,000 gross/month depending on experience.

Benefits

• Equity package: share in the company’s long-term success through an equity plan that rewards your impact and commitment.

• Flexible working model: enjoy a flexible approach to work that supports a healthy balance between your professional and personal life.

• Private health insurance: comprehensive private health coverage to support your well-being.

• Workout sessions with a personal trainer: access guided workout sessions with a personal trainer to help you stay active, healthy, and motivated.

• Daily office-provided lunch: fresh, complimentary lunch provided in the office every workday to keep you energized and focused.

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