Sales Director-Assisted Living

Director of Community Relations – Assisted Living

The Lakewood Residence and The Lakewood Courtyard are seeking an experienced and motivated Director of Community Relations to oversee sales, outreach, and occupancy growth for our connected independent living and assisted living community in Lakewood.

Located in the heart of Lakewood’s Orthodox Jewish community, our Glatt Kosher community offers older adults and families the opportunity to explore different levels of support within one connected setting. The Director of Community Relations will serve as a trusted guide throughout that process, taking the time to understand each family’s needs, answer questions, and help them determine whether independent living or assisted living is the right fit.

This role is responsible for driving move-ins and increasing occupancy through strong lead generation, consistent follow-up, referral development, community outreach, effective tours, and confident sales execution. The ideal candidate is warm, relationship-driven, organized, and comfortable guiding families from their initial inquiry through the decision-making process and move-in. They must be able to build trust while also creating urgency, asking for the sale, and moving qualified prospects toward a clear next step.