Head of Product Marketing
About the Role
The Head of Product Marketing will lead the strategy positioning, and end-to-end narrative for SearchStax’s Site Search product and broader discovery optimization platform – from business need and urgency through capabilities and features.
This role is responsible for developing a deep understanding of the market, customer pain points, buying personas, and competitive landscape; and translating that understanding into clear positioning, compelling messaging, and go-to-market plans that drive pipeline, market leadership, and revenue growth.
We're looking for someone who's equally comfortable developing a positioning strategy and rolling up their sleeves to execute. You'll shape how SearchStax communicates business value across the full customer journey- from first touch and category positioning through AI capabilities, features, and ROi outcomes – and bring that strategy to life through customer facing messaging, sales enablement, and campaigns in close partnership with the broader cross-functional GTM team.
If this sounds like you, let’s talk!
What You Will Do
Define and own the positioning and messaging for the Site Search product and umbrella narrative,based on customer insights and competitive research.
Develop and maintain a clear point of view on our buyers: who they are, what they care about, how they make decisions, and where we win and lose.
Own and drive go-to-market planning for new features, platform capabilities, and product launches, working closely with Product, Sales, and Marketing teams.
Create and maintain sales enablement content that helps customer facing teams communicate value effectively; including pitch decks, competitive battlecards, handling guides, and ROI frameworks.
Partner with demand generation and content teams to develop integrated campaigns that strengthen market positioning, drive awareness and generate pipeline.
Establish and lead the research and insights function for product marketing; conducting win/loss interviews, customer research, and competitive analysis on an ongoing basis.
Serve as the internal expert on the Site Search market: tracking trends, monitoring competitors, and bringing a forward-looking perspective to product and leadership discussions.
Over time, build and lead a small team of product marketers.
Willingness to travel to LA for in person working sessions and conferences as needed (10-15% time)
Lead and operationalizing pricing and packaging review to align commercial and enterprise buying patterns and own go-to-market rollout.
Build out and own the analyst relations program end-to-end by developing and executing a cadence that builds awareness and drives favorable coverage.
What You Must Have
7-10+ years of product marketing experience, including at least 2 years focused specifically on B2B SaaS products.
Experience developing and implementing high impact market and product positioning and messaging.from business value through features and benefits.
Strong understanding of B2B SaaS go-to-market motions, including complex enterprise buying environments, direct sales, performance driven marketing, and partner channels.
Demonstrated ability to conduct and synthesize customer research, win/loss analysis, and competitive intelligence.
Experience building sales enablement programs in partnership with sales leadership.
Ability to influence cross-functional stakeholders, including product, sales, and executive leadership, through clear thinking and well-reasoned recommendations.
Excellent written and verbal communication; with the ability to translate complex concepts into clear, and compelling values that communicate, business need, urgency, and why us.
Experience with search technology, data infrastructure, or developer-focused products is a plus, but not required.
Prior experience managing others.
What's In It For You
🌍 Remote-First: We're a diverse team spanning the United States and India, with a collaborative workspace in Los Angeles, CA.
💰 Competitive Compensation & Stock Options: We want you to share in our success. As a team member, you'll have the chance to become a shareholder.
🌱 401k Match: We offer a 4% match on 401k contributions to help you save for the future.
💉 Healthcare Benefits: Your health matters! We've got you covered with comprehensive medical, dental, and vision plans. Best of all, we foot the bill for 100% of employee-only premiums.
🌴 Paid Time Off: We value work-life balance. We offer flexible vacation time and paid holidays.
🚀 Exciting Growth Opportunities: We are building cutting-edge open source and cloud technology. There is no shortage of opportunities to innovate and grow your career.
Pay Transparency
Base Salary: The base salary range for this role is $180,000-$200,000 plus bonus.
Salary Structure: Our salary ranges are determined by market analysis and are designed to evolve with job performance over time.
Additional Benefits: Beyond base salaries, SearchStax employees enjoy a comprehensive benefits package, with potential for equity and performance-based bonuses.
We work hard to present an equitable and fair offer. We look at the candidate’s knowledge, skills, and experience, along with their compensation expectations and align that with our company equity processes to determine our offer ranges. Each year we review company performance and may grant discretionary bonuses to eligible team members.
#LI-REMOTE
About us
SearchStax is a leading cloud-native search platform enabling web teams to deliver powerful search in an easy, fast, and cost-effective way. We are on a mission to make powerful search easy for enterprises across the globe.
Our products are used by 600+ brand-name customers. The search market is growing fast. We feel we are uniquely positioned to continue to lead the search market for many years to come.
Our team is composed of smart, driven subject matter experts who love to collaborate and solve problems in new and creative ways. We value the importance of bringing diverse backgrounds and interests to the collaboration process. We prioritize work-life balance and strive to promote an energizing and healthy environment.
Our Values
Ownership
Lead humbly
Results focused
Customer Obsession
Embrace and drive change
Innovation and continual Improvement
Additional Information
We believe in supporting people to do their best work and thrive, and building a diverse, equitable, and inclusive company is core to our mission. Our goal is to ensure that SearchStax upholds an inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company.
SearchStax is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship, or other protected characteristic.
E-Verify process is completed in conjunction with the Form I-9 Employment Eligibility Verification on or before the first day of work. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to https://www.e-verify.gov/.
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