Senior Manager, Paid Social

Fi · New York, NY · Full Time / On Site

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Welcome to Fi.
 
We’re a passionate team from Square, Google, Oura, Peloton, Uber, and more working to transform the human-pet relationship. Our mission? Develop cutting-edge technology to revolutionize what it means to be a pet parent. The pet industry remains firmly stuck in the past and we are here to change that. Fi is leveraging our team's talent and expertise to improve the lives of millions of pets in the U.S. Real-time location tracking, activity, sleep and behavior monitoring – and that's just the beginning.
 
The most exciting aspect of our work? Bridging the communication gap between pets and humans. Imagine a world where everyone knows how their pet feels in real time and how to keep their best friend in good shape. That's the future we're building at Fi.
 
If you're someone who thrives in innovative, collaborative work environments and feels strongly about helping pets live longer, better lives, Fi could be the perfect fit. Join us in our pursuit of the “impossible,” or as we call it here “let me find a way,” to redefine the future of pet ownership together.
 
Fi is looking for a Senior Manager, Paid Social!

Fi is looking for a Senior Paid Social Manager who's personally scaled Meta and TikTok at meaningful spend, runs creative testing like a system, and doesn't take platform numbers at face value. You'll set the strategy, own performance against acquisition targets, and be the single accountable owner for the channel.

You'll start with Meta, TikTok, and TikTok Shop, but the channel mix is yours to shape — where the budget goes, in what order, and why. Paid social sits at the center of how Fi grows, so the calls you make in this seat show up in the numbers fast — and you'll see them through from plan to launch to result.

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